All across the country, the cost-of-living crisis is hitting people hard, therefore, I appreciate that many people will be thinking twice this gifting season. And if you’ve purchased all your presents on the compelling Black Friday deals, I don’t blame you. However, most small businesses can’t compete with the level of discounts offered by the big companies on the Black Friday weekend, and so it’s likely to be a tough year for us indies out there, many of whom are still riding the wave of impact from the Covid shutdowns.
But even if you can’t justify buying small this year, you can still support a small business or indie author this Small Business Saturday in other ways that won’t cost you a penny.
See some of the suggestions above, but so even if you can’t afford to purchase small this year, engaging on social media, and more importantly sharing positive reviews when you’ve really loved someone’s work, makes all the difference.
So if you partook of the bargains this year, and can spare even a little bit of the money you’ve saved on a steal of a deal, please consider making a purchase – no matter how little – from a small business or indie author as well as we prepare for the festive season, because when you shop small this Christmas, somewhere a real person will be doing a grateful happy dance!
Rebecca Millar Editorial 